Museum of Sa Huỳnh Culture, Hoi An
Museum in Hoi An

The Museum of Sa Huỳnh Culture is one of the top attractions in Hoi An for travellers interested in archaeology, origins, and early cultural development. Established in 1994, the museum showcases terracotta artifacts and rare objects from the prehistoric Sa Huỳnh culture, believed to be the earliest known settlers of the Hoi An region. Its unique collection and historical importance make it a great place to visit on a walking tour of Hoi An for those curious about the town's beginnings long before it became a bustling trading port.
The museum highlights how the Sa Huỳnh people engaged in extensive trade connections with Southeast Asia, South India, and China. Its galleries offer a compelling overview of burial customs, social beliefs, and the cultural evolution of the area over millennia.
Table of Contents
- History and Significance of Museum of Sa Huỳnh Culture
- Things to See and Do in Museum of Sa Huỳnh Culture
- How to Get to Museum of Sa Huỳnh Culture
- Practical Tips on Visiting Museum of Sa Huỳnh Culture
- Where to Stay close to Museum of Sa Huỳnh Culture
- Is Museum of Sa Huỳnh Culture Worth Visiting?
- FAQs for Visiting Museum of Sa Huỳnh Culture
- Nearby Attractions to Museum of Sa Huỳnh Culture
History and Significance of Museum of Sa Huỳnh Culture
The Sa Huỳnh culture predates the Cham and Dai Viet periods, representing one of Vietnam's earliest and most influential prehistoric societies. Known for their distinctive burial jars, terracotta goods, and trade relationships, the Sa Huỳnh people laid foundational cultural layers that shaped the development of central Vietnam.
The museum opened in 1994 to preserve and interpret the archaeological discoveries made throughout the region. It holds Vietnam’s largest and most comprehensive collection of Sa Huỳnh artifacts, including tools, ornaments, ceramics, and burial items. These objects reveal the complexity and sophistication of Sa Huỳnh society, particularly in maritime trade and intercultural exchange.
One of the museum’s most important highlights is the Bai Ong collection from Cham Island, which dates back over 3,000 years. This assemblage provides invaluable insight into early human settlement and ancient trade networks in coastal Vietnam.
Things to See and Do in Museum of Sa Huỳnh Culture
The museum features well-organised galleries that guide visitors through Sa Huỳnh burial traditions, spiritual beliefs, and daily life. Terracotta burial jars, pottery fragments, ornaments, and tools create a vivid picture of prehistoric existence in the Hoi An area.
The Bai Ong collection is one of the top sights in Hoi An for archaeology enthusiasts, showcasing rare artifacts uncovered on Cham Island. These items are considered the most significant Sa Huỳnh finds in the country, offering evidence of ancient maritime trade routes linking Vietnam with Southeast Asia and India.
Exploring the museum's displays is one of the things to do in Hoi An if you want to travel further back in time-beyond the trading era-to understand the ancient roots that shaped the region's cultural landscape.
How to Get to Museum of Sa Huỳnh Culture
Most travellers arrive in Hoi An via Da Nang International Airport, around 45 minutes away by road, with numerous domestic and international flights available. For the best deals and a seamless booking experience, check out these flights to Hoi An on Booking.com.
Visitors arriving by rail typically use Da Nang Railway Station, followed by a taxi, bus, or shuttle transfer to Hoi An. Train schedules and bookings can be found on Omio.
The Museum of Sa Huỳnh Culture is located in the Ancient Town near notable landmarks, making it easy to reach on foot or by bicycle. Travellers arriving by car should park outside the pedestrian-only heritage area in designated parking zones.
Practical Tips on Visiting Museum of Sa Huỳnh Culture
- Suggested tips: Read exhibit descriptions carefully-they offer excellent context for understanding this prehistoric culture.
- Best time to visit: Morning or early afternoon for a quieter and more comfortable viewing experience.
- Price: Hoi An Old Town Ticket Required (120,000 VND)
- Opening Hours: Typically 8:00–17:00
- How long to spend: Allocate 30 to 45 minutes to explore all galleries at a relaxed pace.
- Accessibility: Some areas may have steps or narrow pathways typical of heritage buildings.
- Facilities: Limited on-site facilities, but nearby cafés and shops are available in the Ancient Town.
- Photography tip: Focus on burial jars and terracotta artifacts to capture textured, detailed images.
- Guided tours: Some archaeology-focused or heritage tours include this museum as a dedicated stop.
- Nearby food options: Numerous cafés, street food stalls, and restaurants are located around the Ancient Town.
Where to Stay close to Museum of Sa Huỳnh Culture
Staying within the Ancient Town offers convenient access to the museum and nearby historic sites. Recommended options include Vinh Hung Heritage Hotel, providing traditional charm and cultural ambience. Another excellent choice is Allegro Hoi An, known for its boutique style and warm hospitality. For riverfront relaxation near the heritage area, consider Little Riverside Hoi An.
Is Museum of Sa Huỳnh Culture Worth Visiting?
Yes, the Museum of Sa Huỳnh Culture is absolutely worth visiting. Its remarkable collection, especially the 3,000-year-old Bai Ong artifacts, offers an unmatched look into the origins of the Hoi An region. For anyone interested in archaeology, ancient trade, or cultural development, it is one of the best places to visit in Hoi An.
What Other Travellers Say...
Reviews Summary
Museum of Folk Culture, at 33 Nguyễn Thái Học in Minh An, Hoi An, occupies a 150‑year‑old Chinese trading house and showcases artifacts and folk arts that illustrate traditional local life across two floors; visitors note the pleasant shop with reasonably priced silk scarves, a scenic riverside view from the upper level, informative guides, and that it's a worthwhile stop to learn about Vietnamese customs—especially if included as part of a multi‑site ticket rather than paying a separate admission.
FAQs for Visiting Museum of Sa Huỳnh Culture
Nearby Attractions to Museum of Sa Huỳnh Culture
- Japanese Covered Bridge: One of Hoi An's most iconic architectural and cultural symbols.
- Old House of Tan Ky: A beautifully preserved merchant home reflecting multiple cultural influences.
- Fujian Assembly Hall: A vibrant temple dedicated to Thien Hau with ornate ornaments and courtyards.
- Cantonese Assembly Hall: A richly decorated hall honouring Quan Cong with elaborate carvings.
- Hoi An Night Market: A lively riverside market filled with lanterns, food stalls, and local crafts.
The Museum of Sa Huỳnh Culture appears in our Complete Guide to Visiting Hoi An!

Moira & Andy
Hey! We're Moira & Andy. From hiking the Camino to trips around Europe in Bert our campervan — we've been traveling together since retirement in 2020!
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Planning Your Visit
Typically 8:00-17:00
Hoi An Old Town Ticket Required (120,000 VND)
Nearby Attractions
- Cantonese Assembly Hall (0.0) km
Historic Building - Japanese Covered Bridge (0.0) km
Bridge - Phung Hung Ancient House (0.1) km
Historic Building - Duc An Ancient House (0.1) km
Historic Building - Ba Mu Temple (0.1) km
Buddhist Temple - Ancient House of Tan Ky (0.2) km
Historic Building - Phap Bao Temple (0.2) km
Pagoda - Cam Pho Temple (0.3) km
Buddhist Temple - Tran Family Chapel (0.3) km
Historic Building - Museum of Trade Ceramics (0.3) km
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